How To Start A Photography Instagram
How To Start A Photography Instagram
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How To Start A Photography Instagram

By: Mars Salazar

Jul 9, 2020
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Social media is a crucial platform for budding photographers and creatives who are looking to put themselves out there. Apps like Instagram, Facebook, and Snapchat are all great platforms for photographers who want to share their work with the world, but they can be tricky to leverage when they’re not used properly. From using the right captions and hashtags to posting at the right time of day, we’ve outlined some of the best Instagram photography account tips to help get you started. So if you want to find out how to start a photography Instagram, keep on reading.

How To Start A Photography Business On Instagram

First things first: Before learning how to start a photography Instagram, you need to define your niche. What kind of content do you want to post? Is there a certain angle you want to take, to tell a story about, or to portray

Instagram is an online space that you can use to develop your brand’s profile. Use your personal feed to create a central theme, whether that’s based around a specific subject (like people, travel, or food) or a particular style of photography that you enjoy (e.g. black and white, film, or portrait). Most Instagram followers expect a photography account to maintain a cohesive aesthetic, so be sure to stick to your theme by using similar filters, subjects and techniques.

Also, make sure you choose a catchy and memorable username that your followers will remember. Choosing a handle that relates to you personally, or that’s relevant to your work, will help create a more consistent image of your brand. Be sure to include a link out to your photography blog, too.

Instagram Photography Tips

Whether you’re shooting on your mobile or you’re equipped with a high-tech camera, the following Instagram photography tips will help you achieve the best results:

Use natural lighting techniques. Good lighting is the foundation of any good photo. Avoid using flash in favor of natural light as it can wash out the subject and remove the depth from your shot.
Don’t overexpose your shots. It’s possible to brighten up a dark photo using editing techniques, but you’ll find it hard to fix a photo that’s already overexposed. Adjust the exposure on your phone by tapping your finger on the brightest part of the frame.
Follow the rule of thirds. This is one of the most common composition principles that help photographers balance their shots. Essentially, you divide your image into a 3×3 grid and then align your subject along the grid lines to create balance.
Constantly change your viewpoint. To achieve more interesting photos, taking several shots from different positions and angles will help provide fresh outlooks, even if you’re shooting the same view or subject.
Frame your subject. Instead of zooming right in to capture a shot of your subject, consider leaving some space around the focal point to add more visual interest.

Edits and Filters

Instagram is completely devoted to visual media, so there’s no hiding any blurred, pixelated content. If you start off with a higher quality photo, you’re likely to end up with a higher quality result. When it comes to choosing a filter for your photos, try not to over-edit. The aim is to enhance the existing qualities of your photo and make it look effortlessly beautiful.

Editing photos using multiple apps might distort your original image and decrease its quality, so where possible, make your adjustments in just one place. And as we mentioned earlier, try to stick to similar filters and editing techniques to make your feed cohesive.

Instagram Posting Tips For Business

So you’ve figured out how to take the best photos for Instagram. But why are your photos not getting the likes and comments they deserve?

One of the most important parts of learning how to start a photography Instagram is figuring when and how to post. What is the best time to upload a photo? What are the best Instagram captions for photographers? And which Instagram hashtags for photography should you use? Find out our top Instagram posting tips for businesses below.

What’s the best time to post photography on Instagram?

To achieve the most interaction and engagement on your posts, it’s important to understand what the best time to post photography on Instagram is. Most users are likely to engage with content outside of standard working hours, so posting at around 7:00-9:00 AM or 5:00-7:00 PM is often your best bet. Generally, posting between 9:00 AM and 6:00 PM during weekdays will provide solid engagement, but you will see peak performance at different times throughout the week. If you’ve got a business account set up on Instagram, play around with the ‘Insights’ feature to help you find the best time to engage with your followers.

What are the best Instagram captions for photographers?

Followers will often spend more time looking at a post if there is an engaging caption to accompany it. The best Instagram captions for photographers often include a brief story or explanation behind the image, allowing readers to mentally engage with the post. Think of your captions as a chance to develop a personal connection with your followers, and ask open-ended questions to encourage them to respond in the comments.

If you’re struggling to think of a caption, use a captivating quote that’s relevant to the image. But try to use these sparingly, as followers are less likely to engage in the comments if they can’t relate to the caption.

What are the best Instagram hashtags for photography?

Adding hashtags to your posts will help drive more engagement and make your content visible to more people. By tagging your posts with certain keywords, you can ensure that your photos will come up when users are searching for a specific term. Make sure that you’re using hashtags that users are searching for rather than making up your own as popular hashtags can drive up engagement. Some of the most popular Instagram hashtags for photography are:

  • #PicOfTheDay
  • #InstaPhoto
  • #PhotoOfTheDay
  • #photographylife
  • #photographylovers

There you have it: our top tips on how to start a photography Instagram! Hopefully we’ve inspired you to get snapping and sharing with your followers.

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Photo by Georgia de Lotz on Unsplash

Marianne is Nixplay’s Web Content Editor. Her hobbies include exploring new places, playing table tennis, and cuddling puppies. Send her a message at marianne.salazar@nixplay.com.

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